PBN Registration & Hosting Without Footprints
One of the most common reasons that your private blog network will get de-indexed or penalised is because you have left a large footprint when you register or host your domains.
Here we will go over how to register your domains, and how to host them without footprints.
- 1 PBN Registration & Hosting Without Footprints
- 1.1 What is a footprint?
- 1.2 Registering Your Expired Domains Without A Footprint
- 1.3 Hosting Your Expired Domains Without A Footprint
What is a footprint?
A footprint is simply an obvious link between things that statistically shouldn’t be linked. As the Google algorithm is a machine, it works by a set of rules, and looks for patterns in data to determine decisions, and therefore keeping footprints to a minimum is simply about hiding the patterns in the way we do things.
Registering Your Expired Domains Without A Footprint
The main footprints that occur while registering domains are:
- The registrar you use to register the domains.
- The time and date when you register your domains.
- The whois information you register with.
Using different registrars for your domains
You don’t want to register all of your domains under one registrar, as this can be a large footprint, potentially harming your network.
The idea is to blend into the crowd, so you want to spread your registrations across many of the most popular registrars, to make it look natural.
The most popular registrar is Godaddy by a long way, so having multiple Godaddy accounts to register your domains proportionally to them is advised.
Here are a list of popular registrars to use:
- 1 and 1
You will want to keep a spreadsheet with the various login information for each account, so that you can easily swap between them.
Date and Time Footprints
This is fairly obvious, but it must be said.
Don’t register all of your network sites on the same day, don’t even register half on the same day.
Don’t register multiple domains at the same time, with the same registrar. It creates a footprint, and it’s easily avoided.
Spread the registering of your domains around naturally, as if it was random.
Using Fake Whois Information & Private Whois
Like mentioned above, we don’t want to do all of one and none of the other, we want a natural mix.
So you want to sometimes use private whois, especially if you get it for free or cheap at the registrar. And for those where you don’t, create a fake profile to use for the domain.
Rules with fake whois information
- Make sure the email address you use can be accessed in case you need to verify it.
- Make sure you use both a first and last name for your name (especially important with GEO TLDs).
- Make sure the address is a real location (also important with GEO TLDs).
Hosting Your Expired Domains Without A Footprint
This is one of the most crucial aspects of your PBN. The main footprints you can easily create if you aren’t careful are:
- Hosting Company Footprints
- IP Address Footprints
Using Multiple Hosting Companies
The safest way to host your PBN network is to use multiple different hosting companies. This spreads your network out over multiple providers, located in different places with different DNS and different ranges of IP addresses.
To keep track of things, you should have a spreadsheet with your hosting details in, as well as your various IP adresses, DNS, attached domains, key dates, and logins.
Using Different IP Addresses
Every time you register a shared hosting account you will be assigned one ip address. You don’t want to host too many sites on the same IP, as this creates a footprint in your link profile.
A rule of thumb, would be to only host a maximum of 3 PBN domains on the same IP address, and to minimise the footprint, make sure your register, host, and link from these domains all at different times.
When registering multiple accounts with the same hosting provider, try to make sure you get an IP that is on a different C Class range than the first account.
The C Class part of the IP address is the third set of numbers in the IP, for example in 250.251.253.254 the 253 section is the C Class.
Should you use SEO Hosting for your PBN?
SEO hosting has some fundamental issues, the main one being the bad neighbourhood problem.
This is a metaphor, for your website being hosted in a bad group of other websites, aka a bad neighbourhood. You could also describe it as being guilty by association.
Simply put, the IP addresses you are given with SEO hosting have many other PBN websites on them already. Someone simply needs to perform a reverse IP lookup, to see all of the domains hosted on a single IP.
It makes you statistically more likely to have your site flagged for a manual review, which gives it a high chance of being de-indexed.
Now you have a plan for how you will be hosting your private blog network, you can move forward to understand how you should build your PBN sites.